Traffic & demand
Zoom: market signals, traffic & organic search keywords
Deep-dive traffic snapshot for Zoom: estimated visits and ranks, monthly visit trend, geographic mix, channel mix, and—when available—a full table of top organic keywords (volume, CPC, estimated value). This page will grow with more third-party signals over time.
Market Signals & Traffic
Market signals
Extremely high, though search volume has stabilized as the tool has reached near-total market saturation.
Zoom is a utility. While it isn't seeing the explosive growth of 2020, its shift toward 'Workplace' (Phone, AI, Docs) suggests a defensive move to prevent churn to Microsoft Teams.
Traffic data
Snapshot month
Apr 2026
Estimated visits
643,082,290
Global rank
#61
Country rank
#49
Category rank
#2
Estimated Monthly Visits
Top Countries
Traffic Sources
Top search keywords
Organic demand signals from Similarweb: estimated volume, CPC, and indicative monthly value.
| Keyword | Volume | CPC | Monthly value |
|---|---|---|---|
| zoom | 7,062,560 | $0.90 | $4,430,940 |
| zoom meeting | 708,030 | $0.39 | $819,770 |
| zoom login | 593,040 | $0.57 | $805,780 |
| zoom download | 487,110 | $0.50 | $464,430 |
| zoom ログイン | 151,440 | $0.48 | $221,410 |
Data source: Similarweb • Updated 5 months ago